Screen "Urmas"

Pramonės pr. and Taikos pr. roundabout, Kaunas

Average contacts – 417.690 per week
Size of screen – 48 sq.m (12 x 4 m).
Resolution of screen – 1080 x 450 pixels.
Format – avi, mp4, mov.

The outdoor screen is located at the intersection of Pramonės and Taikos prospects, in a high-traffic roundabout, on the way to the popular shopping center “Urmas” – this is vibrant and dynamic advertising visible to a large audience.

Location – Pramonės and Taikos prospects roundabout, Kaunas.

Screen Advantages

• Screen size – 48 sq.m (12 x 4 m).
• Screen resolution – 1080 x 450 pixels.
• Average contacts per week – 417.690.
• The outdoor screen is next to the popular shopping town “Urmas”.
• The roundabout, where the outdoor screen is installed, connects the high-traffic Pramonės and Taikos prospects.
• The streets crossing at the roundabout connect the Žemųjų Šančių, Dainavos, Gričiupio, Žaliakalnio, Kalniečių neighborhoods.
• Near the roundabout, where the outdoor screen is, is Kaunas College.
• Nearby is the popular Draugystės Park, especially busy during the warmer seasons.
• The outdoor screen is on the way to the Central Kaunas Market.
• Close to the outdoor screen are shopping centers “Maxima” and “McDonald’s” restaurant.
• Traffic at the roundabout flows toward business centers on Taikos and Pramonės prospects, including the well-known “1000 litų” center.
• Around the intersection are car repair services, and nearby are gas stations “Circle K” and “Orlen”.
• Nearby production companies create regular consumer flows on weekdays.
• The streets crossing at the roundabout lead to various businesses, office centers, and densely populated residential areas.

Screen Description

As suggested by the name of the outdoor screen, it is located on the way to the popular “Urmas” shopping town, at the roundabout connecting the high-traffic Pramonės and Taikos prospects. The intersection of major streets in Kaunas and surrounding consumer attractions create a large audience for high-quality advertising on the modern outdoor screen.

“Urmas” is a widely known and heavily visited shopping town that guarantees a large consumer flow past the outdoor screen. According to the shopping town’s website, approximately 96% of the Lithuanian population is familiar with “Urmas.” It houses more than 800 stores and spans an area of 70,000 sq.m. Outdoor screens located near shopping centers or on the way to them offer an effective opportunity for advertising because consumers heading to shopping locations are already prepared to purchase products or services; they are often open to new information (such as special offers, promotions, new products, etc.) and actively seek it out. Advertising on the outdoor screen near “Urmas” is an opportunity to boost sales and create brand recognition in an optimal location.

Not only does the shopping town attract crowds, but other nearby attractions also contribute to large consumer flows. Surrounding the roundabout, there are numerous shopping complexes, manufacturing companies, and business centers, the most notable being the “1000 litų” center, which has become a local landmark.

Around the roundabout, where the outdoor screen is located, there are shopping centers like “Maxima,” restaurants like “McDonald’s,” emergency medical services, car service centers, and car washes. Nearby are Kaunas College and the popular Draugystės Park, which attracts crowds of Kaunas residents during the warmer months.

The Pramonės and Taikos prospects connect densely populated neighborhoods such as Dainava, Žaliakalnis, Kalniečiai, Žemųjų Šančių, and Gričiupio. Residential areas, business centers, shops, and companies create large consumer flows, forming a sizable audience for advertising on the outdoor screen.

Advertising in Kaunas is not only visible to Kaunas residents and locals but also to visitors from various parts of Lithuania and abroad. The city, which is constantly growing, attracts a large number of tourists every year. New business and science centers are being developed here. Outdoor screens in high-traffic areas of the city catch attention with bright and dynamic advertising, which is visible to a large audience of city residents and visitors. This is an opportunity to achieve the goals of your advertising campaign and establish a connection with the consumer, delivering a memorable advertising message.

If you are interested in advertising on the outdoor screen at “Urmas” in Kaunas, please contact us via the contact form, email, or by calling the provided contact numbers.